Meaningful experiences, rich Egyptian heritage, and diverse quality escapes, all brought together by Credence’s trusted hospitality legacy.
Forget the expected. From sun-kissed shores to majestic deserts, Credence brings the beauty of Egypt to your fingertips, offering a world of vibrant escapes rooted in heritage, nature, and culture. Since 1983, Credence Hospitality Developments has redefined luxury in Egypt through a thoughtfully curated portfolio of hotels, restaurants, and attractions. Recognized by the World Bank Group’s IFC for its leadership in environmental, social, and governance (ESG) standards, Credence continues to set new benchmarks in hospitality. Its brands are brought to life through four signature brands: Sindbad Club, Sindbad Experiences, Serry, and Urbane, each one a destination of its own.
Credence Signature Ventures
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Serry Beach Resort
Invites you to rediscover luxury, not through excess, but through meaningful experiences rooted in connection, culture, heritage, and a deep, lasting sense of place.
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Sindbad Club
A seamless blend of Sindbad Aqua Hotel and Sindbad Aqua Resort offers the perfect mix of vibrancy and leisure. It’s a dynamic world of hotels, attractions, dining, and entertainment
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![Urbane]()
Urbane
A visionary lifestyle brand that brings the grandeur of Cairo’s golden-age hospitality into the present, blending timeless elegance with modern sensibilities.
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Sindbad Experiences
With its pioneering Sindbad Submarines, the exhilarating Quest, and one of the destination's top scuba diving academies, DBA sparks a sense of wonder. Experience the endless WOW as you marvel at the beauty of nature.
